Revolutionary loyalty program
Dick Nijland, General Manager of Card2share tells about the new loyalty program: “The program is going to be revolutionary. We will market a card with which you can save, pay and call. Consumers can use this card like a normal payment card. A few existing loyalty cards will be integrated in this new card. In the end, it brings you less plastic in your wallet. The platform has to connect with several organizations like Intersolve and FEET. Also, it has to support the marketing interaction between the participating companies and institutions on one hand, and cardholders and consumers on the other hand. The project is quite large; we count on four million cardholders and on the long term, the project goes international. For the realization of the platform we were looking for a company that has experience with all these facets and is the best supplier on its field. We choose for WebArchitects, a company with over ten years of experience and that has already proved to be able to develop and manage several complex projects.”

Jeroen van Stijn, Sales Director of WebArchitects, adds: “The base of CardBlanche is formed by a community with 27 leading companies, suppliers, organizations and brands, that will offer numerous benefits for consumers. Examples are discounts on products and services and a card to pay, save and call. Corporate Social Responsibility is highly valued within the concept: cardholders contribute to charities and institutions which they can choose themselves. For this realization, we develop an environment that is customer focused, service focused and search engine optimized. The platform will be able to reach and inspire different target groups, as well as consumers as (potential) participating companies. The platform even supports personalized entry pages.  Last, the environment also enables participating companies to keep informed about (additional) services of Card2share. We believe strongly in this concept and will therefore work shoulder to shoulder with Card2share to bring this to a success.”

About Card2share
Card2share Netherlands BV is founded earlier this year. Dick Nijland has 26 years of retail experience that will benefit the new product. Card2share is also owner of a mobile platform with the most advanced technology which enables consumers to pay and save with their mobile device. The new loyalty card will be exploited on large-scale in The Netherlands.

About WebArchitects
WebArchitects from Amsterdam is thé full service internet agency of the Benelux and helps companies to realize their online ambitions. As an E-business specialist we design distinctive designs, develop attractive web shops and interactive marketing campaigns. In addition, we deliver effective and cost effective integration solutions. WebArchitects is Platinum Sponsor of the Webwinkel Vakdagen Fair 2011. A selection of our clients: Expresso Fashion, Barts Winter Essentials, Fleurop, Ricoh, Paagman, MacCity and Nobel.

Card2share Netherlands BV
P.O. Box 263
2300 AG Leiden
T : +0031 (0)88 0909 900
F:  +0031 (0)88 0909 901
E: info@card2share.eu
W: www.card2share.eu

WebArchitects BV
Joop Geesinkweg 999
1096 AZ Amsterdam
T: +0031 (0)20-6717171
F: +0031 (0)20-6719171 
E: info@webarchitects.nl 
W: www.webarchitects.nl